App icon
A compact mark with generous safe area and simplified internal spacing.
PVF Brand Applications
The mark under real digital pressure.
App tiles, sticky navigation, social previews, terminal cues, launch cards, and monochrome utility modes.
Application board
Recognition across changing containers.
The same identity behaves differently in a square crop, a wide navigation bar, a technical badge, and a high-energy launch graphic. Each placement uses an approved mode rather than an improvised redraw.
PVF.xyzPlatformDocsAPILaunch
Product navigation
A one-color lockup stays clear beside interface labels and actions.
Social preview
Large type, safe margins, and a consistent domain label survive feed-sized display.
pvf@future:~$
brand --mode=compact[PVF] READYDeveloper badge
Mono typography and bracketed structure connect the identity to technical tools.
01PRODUCT
VISION
FUTUREPVF.xyz
VISION
FUTUREPVF.xyz
Launch poster
An expressive mode expands the palette while the core typographic rhythm stays recognizable.
PVF
Monochrome utility
A structure-first version works in documents, partner strips, and constrained production.
Asset logic
Six files cover most daily use.
A small, current package is safer than dozens of nearly identical exports.
| Asset | Primary use | Color behavior | Scale |
|---|---|---|---|
| Full wordmark | Marketing headers and editorial pages | Ink, reversed, accent | Medium to large |
| Horizontal lockup | Product navigation and documentation | One color | Small to medium |
| Compact monogram | App tiles and square cards | Ink or high-contrast pair | Small to large |
| Micro mark | Favicon and tiny status surfaces | One color | Micro only |
| Social preview | Link cards and launch posts | Expressive palette | Fixed canvas |
| Monochrome master | Print, partner strips, fallback | Black or white | Any approved size |
Implementation guide
Responsive marks need explicit rules.
Read the journal guide on switching variants by available space, simplifying geometry, handling avatars, and keeping SVG coordinate systems predictable.
Read the responsive logo guide